Lifebridge Northshore - Jeans Day

Photo of North Shore Bank presenting a Jeans Day check to Lifebridge Northshore
L to R: Casey Stone, NSB Lafayette Street, Salem Assistant Manager, Melissa Lynch, Lifebridge Northshore Director of Development, Vanessa Bettencourt NSB Lafayette Street, Salem Branch Manager

For more than three decades, Lifebridge has been working to meet the most urgent needs of the homeless and under-housed on the North Shore. It was 1980 when The Crombie Street Congregational Church in Salem made it their mission to provide outreach to the homeless population. Initially a soup kitchen that served the homeless two evenings each week, soon grew to a place where meals were being provided on a regular basis seven days a week.
 
Working with Lifebridge on many charitable projects throughout the year, our two Salem branches felt they were a perfect choice for our Jeans Day Dollars, and the Bank was able to raise $1,500 in February of 2022.
 
 
Lifebridge North Shore is so grateful to North Shore Bank for their continued generosity to help our vulnerable guests. We are inspired by their staff’s commitment to do “Jeans Day” as a creative way to raise vital funds for our organization. Thank you for your amazing care and commitment to many non-profits in our area.
- Melissa Lynch, Director of Development at Lifebridge Northshore
With expanded regionalization, more than 300 different individuals will receive services from Lifebridge North Shore across its three locations every day. It is with such growth and partnerships that they remain optimistic and ready to explore even more ways in which Lifebridge can further improve their services while increasing the number of people they help to end their homelessness. For more information on Lifebridge North Shore, visit www.lifebridgenorthshore.org.
 

About NSB's Jeans Day Program
On any given Friday, anyone visiting a North Shore Bank branch may be surprised to see that the usual pinstripe and wingtip garb has largely been replaced by blue jeans. That’s because the bank has instituted a weekly Jeans Day program whose purpose is to raise funds for area non-profits.  In exchange for $5 each week, employees can wear jeans to work while the proceeds collected are pooled for the month and then donated to an area charity that has been nominated by an employee. Since it's inception in April of 2015, bank employees have raised over $92,000 for 69 charitable organizations.